{"id":2338,"date":"2024-06-04T08:04:39","date_gmt":"2024-06-04T08:04:39","guid":{"rendered":"https:\/\/www.mrcartonnagenumerique.com\/?p=2338"},"modified":"2024-06-04T08:04:39","modified_gmt":"2024-06-04T08:04:39","slug":"la-bonne-brosse-digital-slow-beauty","status":"publish","type":"post","link":"https:\/\/www.mrcartonnagenumerique.com\/en\/la-bonne-brosse-digital-slow-beauty\/","title":{"rendered":"La Bonne Brosse, digital slow beauty"},"content":{"rendered":"<p>Dear customers, dear partners,<\/p>\n<p>It\u2019s always fun to tell you about our professional link-ups! Here\u2019s one that made sense from every perspective.<\/p>\n<p><strong>Pauline Laurent and Flore des Robert had been working in fragrance and cosmetics marketing<\/strong>\u00a0when they did what so many dream of \u2013\u00a0<strong>starting their very own company.<\/strong>\u00a0They were seeking out ideas when inspiration struck: a pregnancy. Limp, dull hair. There was an obvious need that wasn\u2019t being met.<\/p>\n<p>After many fruitless visits to acupuncturists, dermatologists, and hairstylists, the winning solution ended up being a manual one!\u00a0<strong>La Bonne Brosse<\/strong>, or \u201cthe right brush,\u201d\u00a0<strong>was born<\/strong>, connecting health and beauty.\u00a0<strong>C\u00e9lia Desquaires, La Bonne Brosse\u2019s Head of Project Marketing, told us more:\u00a0<\/strong>\u201cBrushing your hair daily ensures a healthy scalp, stable sebum production, shinier hair, and stronger, better-protected fibres. It also allows you to reduce your use of haircare products by up to 50%. We turned definitively towards<strong>\u00a0<span style=\"color: #ff9900;\">slow beauty<\/span><\/strong>\u00a0and the desire to create something as beautiful as it is virtuous<strong>.<\/strong>\u00a0<strong>Very quickly, the idea of creating an effective, sustainable, and 100% French hair tool became an obsession.\u201d<\/strong><\/p>\n<p>\u201c<a href=\"https:\/\/www.mrcartonnagenumerique.com\/en\/\"><strong>MR<\/strong><\/a>\u00a0was brilliant for us. La Bonne Brosse has 55 models, 11 colours, 5 different numbered heads. We have 36 references for smaller brushes and 55 for larger ones.\u00a0<strong>Orders perfectly match our requirements and are restriction-free.<\/strong>\u00a0<span style=\"color: #ff9900;\"><strong>No useless stockpiles. No merging.<\/strong><\/span>\u00a0We need 100 pieces for 3 references? We get them.\u00a0<strong>No other company does this.\u201d<\/strong><\/p>\n<p>La Bonne Brosse\u00a0<strong>chooses its partners carefully.<\/strong>\u00a0A master brush-maker in the Oise region provides traditional expertise; a Jura-based cellulose acetate manufacturer \u2013 the last in France \u2013 produces the material (made of 70% wood fibres) used in brush handles; and\u00a0<a href=\"https:\/\/www.mrcartonnagenumerique.com\/en\/factory\/\"><strong>MR FACTORY<\/strong><\/a><strong>\u00a0crafts colourful pouches as well as the stickers and instructions card they contain<\/strong>.<\/p>\n<p>A smart, minimalist design to match LBB\u2019s philosophy. Our micro-corrugated kraft boxes are designed for both big and small hairbrushes.\u00a0<strong>Every box features a specific number and comes in a range of beautiful colours. The matching<span style=\"color: #ff9900;\"> stickers and pouches were made by<\/span>\u00a0<\/strong><a href=\"https:\/\/www.mrcartonnagenumerique.com\/en\/\"><strong>MR<\/strong><\/a><strong>, a Living Heritage company\u00a0<\/strong>that prints out a<strong>\u00a0perfect CMYK duplicate of the brush on every box<\/strong>\u00a0(in<strong>\u00a0\u2018Ok Compost\u2019\u00a0<\/strong>inks, of course).<\/p>\n<p>C\u00e9lia added: \u201cWe needed a top-quality supplier.\u00a0<strong>Our product is beautiful, so its outer packaging had to be the same.<\/strong>\u00a0We pay<strong>\u00a0very close attention to colour and the paper\u2019s texture<\/strong>. We worked hard on clamping, too. Every detail matters.\u00a0<a href=\"https:\/\/www.mrcartonnagenumerique.com\/en\/\"><strong>MR<\/strong><\/a>\u00a0<strong>are attentive, responsive, and super flexible.<\/strong><strong>\u00a0They\u2019re reassuring and quick \u2013 our relationship is straightforward.\u201d<\/strong><\/p>\n<p>Thank you so much to C\u00e9lia and the whole La Bonne Brosse team for their faith in us. We hope you get to try out their marvellous brushes soon!<\/p>\n<p>Signed,<br \/>\nA now well-groomed MR Team \ud83d\ude42<\/p>\n<p>Learn more about\u00a0<a href=\"https:\/\/www.labonnebrosse.com\/en\" target=\"_blank\" rel=\"noopener noreferrer\">LA BONNE BROSSE<\/a><br \/>\nLearn more about\u00a0<a href=\"https:\/\/www.mrcartonnagenumerique.com\/en\/factory\/\">MR FACTORY<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dear customers, dear partners, It\u2019s always fun to tell you about our professional link-ups! Here\u2019s one that made sense from every perspective. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2337,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-2338","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La Bonne Brosse, digital slow beauty - MR Cartonnage Num\u00e9rique<\/title>\n<meta name=\"description\" content=\"La Bonne Brosse, or \u201cthe right brush,\u201d was born, connecting health and beauty. 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